CASE STUDY Example | Topics and Well Written Essays - 500 words - 6

Case Study Example DIAD V will be smaller in size as compared to DIAD IV; automatic jumping between cellular networks and this will enable DIAD V to provide high rate of connectivity; WI-FI support for faster data transfer rates (Anonymous p.592). Further, the new DIAD V will have color, autofocus flash camera that will enable drivers to scan bar codes and capture signatures for delivery; processor that will increase storage; and color display for GPS support navigation (Anonymous p.592). Development of technology by any company depends on numerous factors. However, the critical among these factors is the amount of resources the company has to channel to the technology and the business and customer needs the technology will meet. Given these two big factors, it can be deduced that shipping industry is very dynamic and customer and employee needs can be regarded to be fluid. Therefore, designing its own technology, UPS is able to tailor-make technology that resonate with both organizational needs, available resources and customer needs and also that has room for modification in future as the needs in the market change. Globalization is exerting pressure on businesses to adapt information management systems that are efficient, cost-effective and that result into customer satisfaction. As a result, UPS as a shipping company has become a leader in technology and innovation as a way of improving customer services, leveraging competitive advantage over its competitors, and minimizing costs of doing business. The company created a program known as My SHC Community Customers of Sears and Kmart (Anonymous p.636). Members were encouraged to become part of something new, which also was different. The program facilitated online interactive community, where members were supposed to give their views and opinions on what they wanted (Anonymous p.636). As